Via Vai is a family-owned restaurant that serves top-notch Italian cuisine made with fresh, high-quality ingredients. The restaurant is known for its authentic dishes and cozy atmosphere. In addition to its locations in Vasastan, Stockholm, they also offer catering for both large and small events.
Despite being a well-established name in Stockholm's dining scene, the restaurant had not fully leveraged the potential of digital marketing and local SEO. Their primary challenges included increasing visibility on Google, attracting more visitors to their restaurant, and growing their catering services. To tackle these issues, they partnered with RiseRank for a tailored solution.
Step 1: Updating and verifying business information on platforms like Google, Apple Maps, Facebook, and Bing to ensure accurate and consistent details across all profiles.
Step 2: Removing duplicate listings and correcting inaccuracies to build a reliable and professional digital presence.
Step 3: SEO optimization using targeted high-volume keywords and enhanced descriptions to improve search rankings and boost visibility.
Step 4: Implementing a centralized platform for managing profiles and customer reviews, coupled with chatbots to streamline communication via Google and Facebook.
The partnership with RiseRank transformed the restaurant’s digital footprint. Enhanced visibility on Google drove a steady influx of new diners, while streamlined operations supported the successful expansion of their catering services. The restaurant is now better positioned to serve both its loyal patrons and new audiences alike.